Our stories speak about
our breakthroughs

They are the experiences behind each of our milestone that become the inspiration of new chapters in innovation.


An E-commerce Story

With the beginning of purchase and service digitization, E-commerce solutions began to appear as a future trend in the field. channels sought to upgrade the level of services provided to consumers by establishing the “myStore” E-commerce store. In line with the quantum leap in E-commerce in the region and channels’ ambition to always stay ahead of the curve, we consider this platform a key achievement in terms of growth and development.

Retail Management

A Brand Story

Since the very beginning, we believed that customers visit our retail stores for more than simple transactions. They come to us with ambitions to fulfill, questions to answer and concerns to address. That is why channels have decided to operate on principles of quality and efficiency at every location tended, supplied or managed by our agents. Every step of the visit, from display to process to atmosphere was meticulously designed, with no detail left behind. Our goal is to deliver the best in-store experience, be it products sales, services or customer response. We make sure to always deliver the same flawless impression, first or 100th.

Hajj and Umrah

Success story of an ancient culture

At channels, we have launched many services and solutions to serve the guests of the Two Holy Mosques by providing them with the appropriate products from the moment they decide to embark on their journey from their countries and throughout the period of their visit in the Kingdom. We have relied on diversifying products and developing services according to our knowledge and comprehensive vision of the market, which includes an expected increase in the number of pilgrims to 20 million by 2030. To meet the increasing annual demand for guest-related services, we have designed exclusive offers and services, in addition to allocating highly qualified employees who are qualified to serve them with more than 8 languages.

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